Develop an Integrated Operational Strategy

The Museum of the African Diaspora (MoAD) was conceived as a cornerstone of the economic and cultural revitalization of downtown San Francisco. Since it opened in December 2005 MoAD has become an anchor with its neighbors, the San Francisco MoMA, the Yerba Buena Center for the Arts, Zeum, and the Contemporary Jewish Museum, in making this dynamic cultural corridor a premier cultural destination.

As a dynamic, world class institution, MoAD brings people of all ages, ethnicities and backgrounds together so they can enjoy, study and appreciate, through enriching exhibitions, public and educational programs, the culture, history and art of people of African descent within the United States and throughout the world. MoAD is uniquely positioned as one of the only Museums in the world focused exclusively on African Diaspora culture and on presenting the rich cultural products of the people of Africa and of African descendant cultures across the globe.

The African American Cultural Institute grew out of research and development process that began in 2002 and included participation by local and nationally known scholars and community leaders. The new museum was named Museum of the African Diaspora to reflect a broadened scope and mission and opened in 2005 in an architecturally stunning space that was designed by the nationally-renowned firm, the Freelon Group within the footprint of the St. Regis Museum Tower.

In the last 2 years, MoAD has aggressively engaged in organizational capacity building that has resulted in the implementation of a 5-year Strategic Plan, a new Program Plan, a new Fundraising Campaign, and a Discovery Phase Report for facility upgrades and capital improvements. 

MoAD has asked HBS Community Partners to help develop an integrated operational strategy to help connect these several components operationally and to help identify and incorporate resources needed to achieve the Plan’s vision.

For more information about MoAd, visit their website:  

http://www.moadsf.org/