Guidelines for ad submission for 2010 HBSA directory
1. Acceptable platforms are Macintosh and Windows. Only electronic
files can be accepted. We are a completely digital offset printing
shop and all files are output at 175 line screens.
2. Acceptable applications for ad creation are Adobe Illustrator,
Adobe InDesign, Adobe Photoshop, Quark XPress (version 6.5 or 7) and
PageMaker 7. MS Word documents are not acceptable for color ads
unless output quality is not an issue. All color artwork used should
be in CMYK format and at 300 dpi resolution at the size in the
document. High-resolution (press optimized) pdf files are acceptable
if created with the appropriate color conversion settings.
3. Native files submitted must be accompanied by all placed artwork
and fonts used.
4. Black & white ads must be submitted as black and white files.
Converting color ads to black and white may cause discrepancies in
blacks or grays.
5. Ads submitted in non-standard formats may require additional labor
for correction, at an additional charge.
6. Ads up to approximately 25 Mb in size can be received as e-mail
attachments.
Questions? Please contact emilia@metrodisc.com
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